NJCPA Focus

NJCPA Focus is an informative blog that discusses timely issues, trends and developments in the accounting industry from NJCPA members, staff and other professionals. 

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    Debt Relief Guidance for CPAs

    Posted: November 28, 2023
    The guidance of a CPA can be invaluable in bankruptcy, from offering expertise in dissecting financial situations and ensuring adherence to bankruptcy codes to developing forward-looking strategies. Here are some multifaceted ways in which CPAs provide essential support to clients during bankruptcy.
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    How to Transform a Cold Call Into a Life-Long Business Relationship

    Posted: November 27, 2023
    A challenge is how a firm can satisfy the immediate needs of a client but also build a long-term relationship. It's important to remember that what often starts as a cold call can evolve into a strong professional partnership as well as a friendship.
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    Using CPA Skills to Enhance Local Community Civics

    Posted: October 31, 2023
    CPAs can play a vital role in empowering their local communities to better understand their budgets. Every CPA possesses a valuable skill set — often hiding in plain sight — that can lend insight into a local budget.
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    Top 5 Wage and Hour and Pay Equity Issues That All New Jersey Employers and CPAs Should Know

    Posted: October 10, 2023
    Given that employers often rely upon their CPAs for guidance on compensation issues, it’s important to stay up to date on the key areas where employers often experience compliance challenges.
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    3 Steps to Prioritize Professional Development in the Workplace

    Posted: September 29, 2023
    Many employees, especially incoming staff that are just starting their careers, may not know what the professional world was like prior to the pandemic. It's important for companies to be promoting the professional development of their employees more than ever.
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    5 Steps to Master the Art of Advisory Services: A Blueprint for CPAs

    Posted: September 19, 2023
    It's important to offer advisory services wisely and for the right reasons. The last thing that CPA practices want to do is underperform a current client base when first beginning to offer services.
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    Revolutionizing Firm Marketing with AI: A Game-Changing Approach

    Posted: August 31, 2023
    The paradigm shift in using artificial intelligence (AI) in account-based marketing (ABM) methodology facilitates more efficient campaigns, heightened customer involvement and, ultimately, elevated revenue generation for CPA practices.
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We welcome interest in writing for NJCPA Focus. Please refer to the following guidelines in writing a blog post:

  • Have no more than 400 words in length.
  • Use bullet points/tips/recommendations, when possible.
  • Link to an objective or independent report or article, if available.
  • Do not sell a product or service.

To submit a blog post for consideration, contact Kathleen Hoffelder, content editor at NJCPA, via email. All posts will be entered by NJCPA staff and reposted on social media.