If you have been a practitioner for any length of time, you know that there is often a difference between what clients should do and what they actually do. Have you ever wondered why that is? In this course, we will explore how we make decisions with less-than-perfect information.
DESIGNED FOR
CPAs and financial advisors who want to know more about basic behavioral finance biases exhibited by investors
BENEFITS
After attending this presentation, you will be able to...
- Recall the difference between the rational economic person concept and behavioral economics
- Recognize how common information processing and emotional biases affect client financial decisions
- Identify how standard of living risk affects a practitioner’s methods in dealing with behavioral biases
HIGHLIGHTS
The major topics that will be covered in this course include:
- Overview of biases and standard of living risk
- Overview of difference between emotional and processing biases
- Examples of various real life examples and case studies
PREREQUISITES
Basic understanding of client financial needs
ADVANCE PREPARATION
None