Events Search
  Summary & Check Out (0)
Monday, May 17, 2021 Live Webcast

3 Market Analysis Priorities to Drive Profitability (X2-19120)

9:00 AM - 11:00 AM EDT
webcast

Vendor Platform

2.0 CPE Credits in MT

OVERVIEW

If you only analyze financial statements, you are probably missing many opportunities to increase profitability and cash flow. In this session, you will learn a Profit Sizing™ process involving three key types of market analysis areas: 1) Business offerings 2) Market segments 3) Geographic pockets.

DESIGNED FOR

CEOs, CFOS, Sales VPs, Controllers and those who aspire to an upper level position

BENEFITS

Understand three types of market analysis that can help make your business more profitable.

HIGHLIGHTS

Topics discussed
  • Take product analysis beyond net margin and volume pricing
  • Analyze business offerings for more effective bundling or promotional advantage
  • Discuss how internal efficiency factors influence profitability
  • Gain better insights into how to classify offerings as core, value-added or for potential elimination
  • Identify key factors that could shift your market segment priorities
  • Justify the decision to shift your priority to more profitable customers
  • Identify geographic pockets for competitive advantage and better strategic decisions
  • Cases and Group Discussion
This seminar includes six studies and analysis activities to guide this application into your business.

COURSE LEVEL

Intermediate

PREREQUISITES

Management experience helpful

ADVANCE PREPARATION

None

INSTRUCTOR

Sherré DeMao

Sherré L. DeMao, CGS

Founder and CEO

BizGrowth, Inc.

Sherré L. DeMao, CGS, is the founder and CEO of BizGrowth, Inc., a full-service operational, marketing and strategy consulting firm that specializes in working with entrepreneurial enterprises. She is the author of Me, Myself & Inc., a book that encourages readers to shift from the guilt-ridden Work/Life Balance mindset to a more effective Life Synergy approach to working and being. Her Me, Myself & Inc. concept is also featured in the university textbook, Smart Start-Up Management. Her next book, The Profitability Quotient, is expected to be released globally in 2018.

PRICING

$69.00 - Member

$89.00 - Nonmember

Register Today


Note: Online pre-registration will close on May 17 at 8:30 AM.

ADDITIONAL OPTIONS

Remind me to register

Print a registration form

COURSE DEVELOPER

CPA Crossings