“Buy NJ” Campaign Seeks to Raise the State’s Economic Curve

 – May 20, 2020
“Buy NJ” Campaign Seeks to Raise the State’s Economic Curve

The New Jersey Chamber of Commerce has launched a campaign to help support New Jersey's businesses. The "Buy NJ" campaign encourages people to purchase goods and services from New Jersey-based businesses, especially small businesses, as the state reopens and recovers from the coronavirus pandemic. 

Here is a statement from Chamber President and CEO Tom Bracken: 

New Jerseyans came together to flatten the COVID-19 curve. Now it is time for businesses and consumers across the state to come together and raise the state’s economic curve and ‘Buy NJ’ whenever possible.

For the reopening of New Jersey’s economy to succeed, small business must succeed.

In 2019, there were more than 860,000 small businesses in New Jersey employing 1.8 million people — almost half of the private-sector workforce. If the reopening of New Jersey’s economy is going to succeed, we need small businesses to get back on their feet quickly.

One way to help stimulate additional revenues for small business is to “Buy NJ.” We should all look first to buy goods and services from New Jersey-based small businesses when and where we can.

I would encourage business leaders, as they review vendor and supplier lists, to buy from New Jersey companies and especially remember to support minority-owned, women-owned, veteran-owned and LGBT businesses in our state.

I urge consumers to shop and dine at New Jersey establishments, and, when possible, visit the state’s downtowns to support businesses there.

We have seen our state and national economies rebound from recessions, depressions, wars and natural disasters. There is no reason to believe we cannot rebound from the COVID-19 pandemic.

Let’s put our money on New Jersey.

Promoting the Campaign 

The Chamber is asking regional and local chambers of commerce, associations, businesses, elected officials and individuals to promote the campaign, place the “Buy NJ” graphic on their websites, and use the hashtags #BuyNJ and #BuyLocalNJ in their social media messaging.