MANAGEMENT

Senior Leaders Say Big Data, Misaligned Incentives and Bureaucracy Lead to Bad Decision Making

Posted: February 4, 2016
Senior Leaders Say Big Data, Misaligned Incentives and Bureaucracy Lead to Bad Decision Making  Senior leaders are struggling to make the right decisions, with 72% of organizations admitting to at least one strategic initiative failing in the last three years as a result of flaws in their decision making process.

Is It Always Good to Share?

Posted: November 11, 2015
Is It Always Good to Share? A shared-service center is created when functions such as finance, human resources, information technology, procurement, customer service, legal, sales and marketing are consolidated to support an entire organization. While cost reduction is one of the main reasons companies shift to an SSC model, other benefits include improved internal controls, increased governance, standardization of operations, decreased redundancy and enhanced economies of scale.

5 Keys to an Effective Client Acquisition Strategy

Posted: October 16, 2015
 5 Keys to an Effective Client Acquisition Strategy When you embark on a client acquisition strategy for your firm, you often spend time and money and get minimal results. What makes a strategy effective? Here are five tips.

Top 3 Accounting Marketing Tactics for 2016

Posted: October 5, 2015
Top 3 Accounting Marketing Tactics for 2016 Marketing strategy is one of the critical factors separating high-growth accounting firms from low-growth firms. High-growth firms are better at strategically investing and spending their marketing money differently – and with better results. Here's how.

6 Tips for Promoting Your Tax Practice

Posted: September 24, 2015
6 Tips for Promoting Your Tax Practice Marketing a tax practice is vastly different than doing so for any other kind of business. Here are six key tips to promoting your tax practice in the most effective way, without necessarily spending on ads or technology.

Why Does Any Business Become Your Client?

Posted: August 28, 2015
 Why Does Any Business Become Your Client? When you don’t know why people use your service, when you don’t know their specific needs or their buying impulses, then you don’t know how to purposely market to those factors to draw more clients in the future.

Upcoming Business Management Events

March 21, 2016
30 New Roles for Strategic Finance
Roseland

March 22, 2016
The Eight Hour MBA - Business Strategy
Iselin

April 28 - 29, 2016
Accounting & Finance Cluster
Roseland


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